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The 3-Step Strategy: How I Doubled My Income In 2024 Working 50% Less

I used to see the world the same as 99%. But since adopting these 3 contrarian views held by the top 1% my view on productivity has completely changed (and got me to earn 2X more money in 2024 working 50% less).

1. Start with a clear objective, not habits.

For years I thought exchanging bad habits for good ones was the key to productivity.

I was:

  • rising early

  • working hard

  • eating healthy

It took me two burnouts to recognize the truth:

Focusing on good habits without clarity is just chaos.

It felt productive, but at the end of the day, I was exhausted, hoping it would earn me more money.

Spoiler: It didn't...

Don't eliminate bad habits before you establish a clear objective.

Begin with an end in mind using SMART goals:

  • Specific

  • Measurable

  • Achievable

  • Relevant

  • Time-bound

Instead of "How to stay consistent?" ask: "What should I stay consistent for?"

For me, it was doubling my income by managing projects in half the time by the end of 2024.

I needed a strategy.

2. Develop a strategy reflecting your reality instead of following popular blueprints.

Social media is full of "proven" plans to achieve endless wealth.

But as the famous Mike Tyson mumbled:

"Everyone has a plan until they get punched in the face."

Strategy is not a plan.

Plan is a specific course of action while strategy is the overall approach.

Strategy is set of:

  1. Analysis (situation, resources, challenge)

  2. Assumptions (potential reactions to actions)

  3. Actions (what, when, how)

A good strategy applies your actions and resources in places with the greatest impact.

This is how you save 80% of your time and effort, but 99% of people skip this step.

Why?

Because it requires you to sit down, research, and think ahead.

But this mental effort will prepare you for getting punched in the face with the confidence of knowing how to punch back.

So how did I develop a strategy to earn 2X the money with 50% effort?

I started with a deep analysis of my situation as project manager and the situation of my top clients.

Then I assumed that my clients valued faster delivery, not perfect results.

"I finish projects faster, they give me better-paid projects"

This assumption completely changed the actions I needed to take with my team.

Actions I would not find in any popular step-by-step guide.

3. Align your daily actions with your strategy, not daily fires.

Like most people, you live in "tactical hell".

You may have a clear goal and strategy, but you spend the majority of your day reacting to immediate fires.

Everyone needs everything.

NOW!

They play the tune and you dance like a monkey...

When I decided to stop dancing, the money started coming in.

I scheduled 4 hours of uninterrupted time every morning.

Morning for me and my team to:

  • write precise briefs

  • follow up on key activities

  • balance expectations, workload, and deadlines

After that, I turned off Do Not Disturb and checked my emails for fires.

Guess what?

By afternoon most fires solved themselves, and the rest could be tackled.

Tackled with a calmness of knowing that high-impact tasks were already done.

This increased:

  • speed of delivery

  • my value as a manager

  • number of better-paid projects

And my income doubled in just one year.

Best part?

This transformation from perfect to fast allowed me to work 50% less.

TL, DR:

These 3 contrarian views held by the top 1% earn me 2X more in 2024 working 50% less.

  1. Start with a clear objective, not habits.

  2. Create a strategy reflecting your reality, don't follow popular advice.

  3. Align your daily actions with your strategy, not fires.

No cold showers, crypto scams, or productivity hacks needed.